Our Story

From the desk of Danielle Hebler
Chagrin Falls, Ohio
January 2022
Dear Friend,
The class and elegance of the equine athlete. The thrill and adrenaline of seeing yours perform. The enjoyment and satisfaction of watching him rise through the ranks and achieve success.
For these reasons and more, the sport of Dressage has captured the hearts of fans and horse owners for centuries. But despite its mass appeal and status as an Olympic sport, participating in Dressage at an elite level isn't economically feasible for most people. A strong pedigree is mandatory. And horses of this calibre, even unproven prospects that haven't yet shown, routinely sell for $100,000 or more in the current market.
However, partnering with other horse lovers in a shared ownership arrangement (known as a "syndicate") gives you the experience, the thrills, and the benefits of owning a world class horse at a fraction of the true cost. From the fun and excitement, to the social aspect, as well as the tax advantages, equine syndication has many great benefits
For the first time ever, we are proudly offering ownership interests in LONDON to a select group of syndicated partners.
Join Us On The Road To The FEI
Separately, ten friends might be able to spend $10,000 apiece on ten low-level horses. But if they pool their resources, they're suddenly able to acquire a $100,000 horse.
In an instant, each of these owners has joined an elite fraternity of world-class equestrians while eliminating 90% of the costs and risks to themselves.
This is why syndication is so powerful. When you're part of a team, risk is mitigated. But excitement is not. And with the talent and potential LONDON has, the possibilities are endless!
Perhaps you're interested in a minor share of this handsome gelding as a hobby or a gift for a loved one. Or maybe you're after a bigger share and a more active role in your horse's journey to the top, with ambitions to play at a high level.
No matter what your goals are in this great sport, there's a place for you at the table. We are offering flexible shares of ownership in LONDON depending on your desired percentage.

It's never been easier and more affordable to team up with a talented horse and an experienced rider, trainer and coach.

We're Building A Team. Will You Join Us?
We are actively seeking partners who will enjoy the journey of developing LONDON to the highest level as a dressage horse, the thrill of competition and the rewards that come with building a team through training, hard work and fun!
And you'll be in good company. In addition to Danielle in the saddle, LONDON has some of the finest training and care in the world provided by our amazing family of barn staff, veterinarians, chiropractors, farriers and sponsors.
Partnering with us is more than an investment. It's a lifestyle! You will be joining a diverse group of people with one uniting ambition: Be the best team inside and outside of the arena.
If you're ready to play your part and would like to learn more about this partnership opportunity, please contact Danielle using the form at the bottom of this page. She can walk you through the process and options based on your interests and desired level of involvement. Then you are encouraged to come out and meet Danielle and of course, LONDON himself!